Đang hiển thị mục 1-3 trong tổng 3

    • Digital marketing strategies for tourism, hospitality, and airline industries 

      Santos, José Duarte; Silva, Óscar Lima (IGI Global, 2020)
      This book provides innovative insights into how digital marketing can influence the consumer relationship at every stage of the tourism process and features emerging tools and techniques to establish better connections ...
    • Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising 

      Rowles, Daniel (Kogan Page, 2017)
      This fully revised 2nd edition includes straightforward explanations on mobile optimized content, app development, social media and proximity based marketing. It has also expanded to include two brand new chapters on mobile ...
    • Successful selling skills 

      Denny, Richard (Kogan Page, 2009)
      This book is valuable reading for both those new to sales and those who need to refresh their skills. In his distinctive, accessible style Denny analyzes the key aspects of selling, such as developing the right attitude ...