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    • The cultural dimension of global business 

      Ferraro, Gary P.; Briody, Elizabeth Kathleen (Routledge, 2017)
      Now in its eighth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture. The highly ...
    • The cultural dimension of global business 

      Ferraro, Gary P.; Briody, Elizabeth Kathleen (Routledge, 2013)
      Upon completing this book readers will be able to: Understand the interaction between global business and culture; Discuss comparative values and cultural differences; Recognize the importance of understanding nonverbal ...
    • The cultural dimension of international business 

      Ferraro, Gary P. (Prentice Hall, 2006)
      Dealing with issues connected with the anthropology of business, international business, applied anthropology, international marketing, and international management, this book demonstrates how the theory and insights of ...