Duyệt theo Chủ đề "Sales management"

Đang hiển thị mục 1-12 trong tổng 12

    • Lean applications in sales : how a sales manager applied lean tools to sales processes and exceeded his goals 

      Motwani, Jaideep; Ptacek, Rob (Business Expert Press, 2014)
      This book illustrates Lean methods and tools applications applied to a full range of sales organizations and processes. By discussing these tools in various sales environments, sales team leaders can begin to understand ...

    • Management of a sales force 

      Spiro, Rosann L.; Stanton, William J.; Rich, Gregory A. (McGraw-Hill, 2008)
      This book has been thoroughly revised to reflect all the changes that affect the sales manager's role, from the increasing globalization of business to savvier customers who now use the internet to research their purchasing ...

    • Sales and distribution management : decisions, strategies, and cases 

      Still, Richard R.; Cundliff, Edward W.; Govoni, Normal A.P.; Puri, Sandeep (Pearson, 2017)
      This book provides insights toward delineating the areas in which sales managers make decisions, analyzing decision alternatives and criteria in the sales areas and providing cases as real-life examples of decision situations.

    • Sales force management : leadership, innovation, technology 

      Johnston, Mark W.; Marshall, Greg W. (Routledge, 2016)
      The authors have strengthened the focus on managing the modern tools of selling, such as customer relationship management (CRM), social media and technology-enabled selling, and sales analytics. It’s a contemporary classic, ...

    • Sales management : analysis and decision making 

      Ingram, Thomas N.; LaForge, Raymond W.; Avila, Ramon A. (Routledge, 2020)
      This book continues the tradition of blending the most recent sales management research with the real-life "best practices" of leading sales organizations. The authors teach sales management courses, and interact with sales ...

    • Sales management : shaping future sales leaders 

      Tanner, John F.; Honeycutt, Earl D.; Erffmeyer, Robert (Wessex, Inc., 2014)
      This book is the only book on the market that prepares students to become effective sales managers in today's hyper-competitive, global economy - by integrating technology applications, research, and strategic thinking activities.

    • Sales management control strategies in banking : strategic fit and performance impact 

      Mueller, Florian (Gabler Verlag, 2011)

    • Sales management: shaping future sales leaders 

      Tanner, John F.; Honeycutt, Earl D.; Erffmeyer, Robert (Pearson, 2014)
      For courses in sales management. Sales Management, 1/e is the only book on the market that prepares students to become effective sales managers in today's hyper-competitive, global economy-by integrating current technology, ...

    • Selling and sales management 

      Jobber, David; Lancaster, Geoffrey (Frentice Hall, 2009)
      The book is split into five logical parts: Sales Perspective, Sales Technique, Sales Environment, Sales Management and Sales Control. This edition places emphasis on international aspects of selling and sales management ...

    • Selling and sales management 

      Jobber, David; Lancaster, Geoff; Meunier-FitzHugh, Kenneth Le (Pearson, 2019)
      This new edition comes fully updated with new case studies, using working businesses to connect sales theory to the practical implications of selling in a modern environment. It also contains the results from cutting-edge ...

    • Selling and sales management 

      Jobber, David; Lancaster, Geoffrey (Pearson, 2015)
      This new edition comes fully updated with new case studies, using working businesses to connect sales theory to the practical implications of selling in a modern environment. This edition contains the results from cutting-edge ...

    • Which customers pay? : predicting value pre and post sales 

      Beirau, David (Springer Gabler, 2020)
      The main goal of this book is explaining which customers create value for suppliers and thereby realizes a better understanding of how suppliers can improve their revenue for value proposition and value creation in industrial ...