Duyệt theo Chủ đề "Revenue management"
Đang hiển thị mục 1-3 trong tổng 3
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Revenue management and e-commerce
(2003)We trace the history of revenue management in an effort to illustrate a successful e-commerce model of dynamic, automated sales. Our discourse begins with a brief overview of electronic distribution as practiced in the ... -
Revenue management for hospitality and tourism
(Goodfellow Publishers, 2013)The first part of the book provides academically rigorous challenging and contemporary material to get to the core of the subject and to make the theory and practice lively, relevant and engaging. Throughout this, and the ... -
Revenue management for the hospitality industry
(Wiley, 2011)This is the first book that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful. Numerous cases and practical examples are used to illustrate revenue ...