Duyệt theo Chủ đề "Markets"
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Change leadership in emerging markets : the ten enablers model
(Springer, 2020)This book presents and demonstrates a "Ten Enablers" model as a framework to help change leaders successfully lead and manage change. It focuses on the execution of change processes within volatile and challenging emerging ... -
Contemporary issues in international business : institutions, strategy and performance
(Palgrave Macmillan, 2018)This brand new edited collection addresses the growing uncertainty and socio-economic challenges of globalisation and its profound implications for the strategies and operations of multinational enterprises (MNEs). Responding ... -
Global marketing strategy : an executive digest
(Springer, 2016)This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized Masters programs. In a systematic yet concise manner, it addresses all major issues companies face when ... -
Managing sustainable business : an executive education case and textbook
(Springer, 2019)This book offers 32 texts and case studies from across a wide range of business sectors around a managerial framework for Sustainable Business. The case studies are developed for and tested in executive education programmes ...