Duyệt theo Chủ đề "Digital age"
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Principles of marketing for a digital age
(SAGE Publications, 2020)The book incorporates digital marketing as central to what marketers do, and combines quality examples, assessment and online resources to support the teaching and learning of introductory marketing in a digital age. The ... -
Research ethics in the digital age : ethics for the social sciences and humanities in times of mediatization and digitization
(Springer VS, 2018)The book discusses the multiple issues of a digital research ethic in its interdisciplinary diversity. Digitization and mediatization alter social behavior and cultural traditions, thereby generating new objects of study ...
