Duyệt theo Tác giả "Tajeddini, Kayhan (editor)"
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Tourism, hospitality and digital transformation : strategic management aspects
Tajeddini, Kayhan (editor); Ratten, Vanessa (editor); Merkle, Thorsten (editor) (Routledge, 2020)This book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively. It examines a wide scope of topics, from environmental scanning, formulation, ...