Duyệt theo Tác giả "Bacouel-Jentjens, Sabine (editor)"

Đang hiển thị mục 1-2 trong tổng 2

    • Global business value innovations : building innovation capabilities for business strategies 

      Arora, Anshu Saxena (editor); Bacouel-Jentjens, Sabine (editor); Edmonds, Jennifer J. (editor) (Palgrave Macmillan, 2018)
      This edited collection is a uniquely positioned contribution of interrelated research papers about global business value transformations in both offline and online (digital) worlds. With chapters spanning multiple business ...

    • Sustainable innovation : trends in marketing and management 

      Arora, Anshu Saxena (editor); Bacouel-Jentjens, Sabine (editor); Sepehri, Mohamad (editor); Arora, Amit (editor) (Palgrave Macmillan, 2020)
      This book provides insights into sustainable innovation trends in various marketing- and management-related fields. Authors critically investigate, amongst others, the sustainability impact of disruptive product design and ...