Browsing by Subject "Social psychology"

Now showing items 1-7 of 7

    • Evaluating social media marketing : social proof and online buyer behaviour 

      Sanak-Kosmowska, Katarzyna (Routledge, 2022)
      "This book is an innovative attempt to identify and analyse the processes related to social influence in online buying behaviour, with special attention given to the phenomenon of social proof, which is the basis of social ...

    • Principles of social psychology 

      [Author removed at request of origin al publisher] (University of Minnesota Libraries Publishing, 2015)

    • Psychological perspectives on diversity and social development 

      Pandey, Janak (editor); Kumar, Rashmi (editor); Thapa, Komilla (editor) (Springer, 2019)
      This book is a collection of essays covering a range of issues related to socioeconomic inequalities and diversities. The authors, leading social scientists of diverse nationalities, represent varied perspectives. The book ...

    • Social psychology 

      Myers, David G.; Twenge, Jean M. (McGraw-Hill, 2016)
      This book introduces students to the science of us; how our thoughts feelings and behaviors are influenced by the world we live in. In this edition esteemed author David Myers is joined by respected psychology professor ...

    • Social psychology : handbook of basic principles 

      Kruglanski, Arie W. (editor); Higgins, E. Tory (editor) (The Guilford Press, 2007)
      Now in a completely revised and expanded second edition, this authoritative handbook reviews the breadth of current knowledge on the psychological processes that underlie social behavior. Leading investigators identify ...

    • Social psychology of consumer behavior 

      Wänke, Michaela (editor) (Psychology Press, 2009)
      This book brings together the most promising and theoretically fruitful research developments by internationally renowned scholars, whose work is at the cutting edge of research. Experts from both fields – social psychology ...

    • The social psychology of communication 

      Hook, Derek (editor); Franks, Bradley (editor); Bauer, Martin W. (editor) (Palgrave Macmillan, 2011)
      "This is the first comprehensive text on social psychological approaches to communication, providing an excellent introduction to theoretical perspectives, special topics, and applied areas and practice in communication. ...