Browsing by Subject "Social media strategy"

Now showing items 1-3 of 3

Get social : social media strategy and tactics for leaders

Carvill, Michelle (Kogan Page, 2018)

Get Social guides you through what you need to know about social media, and how it connects to your wider business strategy and the bottom line. Michelle Carvill helps you to identify how you can find your voice through ...
Social media analytics strategy : using data to optimize business performance

Gonçalves, Alex (Apress, 2017)

This book shows you how to use social media analytics to optimize your business performance. The tools discussed will prepare you to create and implement an effective digital marketing strategy. From understanding the data ...
Social media strategy in policing : from cultural intelligence to community policing

Akhgar, Babak (editor); Bayerl, Petra Saskia (editor); Leventakis, George (editor) (Springer, 2019)

This book addresses conceptual and practical issues pertinent to the creation and realization of social media strategies within law enforcement agencies. The book provides readers with practical methods, frameworks, and ...