Browsing by Subject "Small business"

Now showing items 1-17 of 17

    • Effective small business management : an entrepreneurial approach 

      Scarborough, Norman M. (Prentice Hall, 2012)
      Discover how to successfully launch and manage a small business. Open your mind to the possibilities, challenges, and rewards of becoming a small business owner with Effective Small Business Management. This text provides ...

    • Entrepreneurial finance : concepts and cases 

      Lam, Miranda S.; Vega, Gina (Routledge, 2021)
      "An accessible guide to an increasingly complex subject, Entrepreneurial Finance: Concepts and Cases demonstrates how to address often-overlooked financial issues from the entrepreneur's standpoint, including challenges ...

    • Entrepreneurial finance : fundamentals of financial planning and management for small business 

      Alhabeeb, M. J. (Wiley, 2015)
      With a unique combination of topics fromfinance, small business management, and entrepreneurship, the bookprepares readers for the challenges of today’s economy. Entrepreneurial Finance: Fundamentals of Financial Planning ...

    • Entrepreneurial marketing for SMEs 

      Cacciolatti, Luca; Soo, Hee Lee (Palgrave Macmillan, 2015)

    • Entrepreneurship & small business management 

      Mariotti, Steve; Glackin, Caroline (Pearson, 2015)
      Written by award-winning experts, Steve Mariotti and Caroline Glackin, "Entrepreneurship and Small Business Management "presents complex economic, financial and business concepts in a manner easily understood by a variety ...

    • Entrepreneurship & small business management in the hospitality 

      Lee-Ross, Darren; Lashley, Conrad (Butterworth-Heinemann, an imprint of Elsevier, 2009)
      Divided into four sections, Entrepreneurship and Small Business Management in the Hospitality Industry takes an intuitive step-bystep progression through each stage of the entrepreneurial process: context, theoretical ...

    • Entrepreneurship : theory, process, and practice 

      Frederick, Howard; O'connor, Allan; Kuratko, Donald F. (Cengage Learning, 2016)
      Entrepreneurship: theory, process, practice covers the foundations of entrepreneurship and entrepreneurial growth for the Asia-Pacific entrepreneur. The text emphasises the development of a business idea with the major ...

    • Entrepreneurship : theory, process, practice 

      Frederick, Howard; O'Connor, Allan; Kuratko, , Donald F. (Cengage Learning, 2016)
      This book covers the foundations of entrepreneurship and entrepreneurial growth for the Asia-Pacific entrepreneur. The text emphasises the development of a business idea with the major theme of "Environmental Entrepreneurship". ...

    • Essentials of entrepreneurship and small business management 

      Scarborough, Norman M.; Cornwall, Jeffrey R. (Pearson, 2016)
      This book teaches students how to successfully launch and manage a small business with staying power. By dissecting case studies, examining successes and failures in the context of the market, and observing the tactics ...

    • Innovation and entrepreneurship : practice and principles 

      Drucker, Peter F. (Routledge, 2015)
      How can management be developed to create the greatest wealth for society as a whole? This is the question Peter Drucker sets out to answer in Innovation and Entrepreneurship. A brilliant, mould-breaking attack on management ...

    • Integrating new technologies in international business : opportunities and challenges 

      Singh, Gurinder (editor); Maurya, Alka (editor); Goel, Richa (editor) (Apple Academic Press, 2022)
      "The international business sector has been completely revolutionized due to shifts in global economy, digitization, and the Internet. Integrating New Technologies in International Business: Opportunities and Challenges ...

    • Open innovation business modeling : gamification and design thinking applications 

      Leitão, João (Springer, 2019)
      This monograph provides a new perspective on business modeling in small and medium-sized enterprises (SMEs). It builds on the theoretical framework on innovation and revisits the Zahra and George (2002) model on absorptive ...

    • Small business management : theory and practice 

      Mazzarol, Tim; Reboud, Sophie (Springer, 2020)
      This textbook familiarises students with the theory and practice of small business management and challenges assumptions that may be held about the way small business management can or should adopt the management practices ...

    • Social media for small business : marketing strategies for business owners 

      Iseli, Franziska (Wiley, 2021)
      This book delivers a step-by-step guide to unlocking the potential of social media to grow your business. Award-winning author and entrepreneur Franziska Iseli walks you through how to use Facebook, LinkedIn, Instagram, ...

    • The market planning guide : creating a plan to successfully market your business, product, or service 

      Bangs Jr., David H. (Dearborn Financial, 2002)
      This book contains everything needed to develop comprehensive, customized marketing plans and effective and focused marketing strategies for every size business—from sole proprietors to Fortune 500 companies. Readers will ...

    • Using QuickBooks Accountant 2018 for accounting 

      Owen, Glenn (Cengage Learning, 2019)
      This book provides an organized, self-paced, concise approach that emphasizes the technology and application of accounting skills by clearly illustrating how businesses create and use accounting information. Timely new ...

    • Workbook for small business management : theory and practice 

      Mazzarol, Tim; Reboud, Sophie (Springer, 2020)
      The textbook familiarises students with the theory and practice of small business management and challenges assumptions that may be held about the way small business management can or should adopt the management practices ...