Browsing by Subject "Operations"

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Contemporary case studies on fashion production, marketing and operations

Pui-Sze, Chow (editor); Chun-Hung, Chiu (editor); Yip, Amy, C. Y. (editor); Tang, Ailie K. Y. (editor) (Springer, 2018)

This book adopts a case study based research approach to examine the contemporary issues in the fashion industry. It documents real-world practices in fashion business from production, marketing to operations. Founded on ...
Service Management: Operations, Strategy, Information Technology (Seventh Edition)

A. Fitzsimmons, James; J. Fitzsimmons, Mona (McGraw-Hill, 2008)