Browsing by Subject "Consumer personal information"

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Volunteering personal information on the internet: Effects of reputation, privacy notices, and rewards on online consumer behavior

Xie, En; Hai Teo, Hock; Wan, Wen (Springer link, 2006)

ccurate personal information provision is one of the most important determi- nants of the commercial development of the Web. However, consumers are usually reluctant to provide personal information or tend to provide ...