Browsing by Author "Bachman, Kremena"
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Behavioral finance for personal banking : from the art of advice to the science of advice
Bachman, Kremena; De Giorgi, Enrico G.; Hens, Thorsten (Wiley, 2018)This book provides a complete framework for wealth management tailored to the unique needs of each client. Merging behavioral finance with private banking, this framework helps you gain a greater understanding of your ...