Duyệt theo Chủ đề "Fashion"
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Fashioning identity : status ambivalence in contemporary fashion
(Bloomsbury Academic, 2017)"We dress to communicate who we are, or who we would like others to think we are, telling seductive fashion narratives through our adornment. Yet, today, fashion has been democratized through high-low collaborations, social ... -
Fashionpedia : the visual dictionary of fashion design
(Fashionary International Limited, 2018)Fashionpedia is the ultimate fashion bible, containing thousands of fashion items for more efficient and productive brainstorming. Designed to be as visually driven as the people who use it, Fashionpedia contains thousands ... -
How to read a dress : a guide to changing fashion from the 16th to the 20th century
(Bloomsbury Academic, an imprint of Bloomsbury Publishing Plc, 2017)Each entry includes annotated color images of historical garments, outlining important features and highlighting how styles have developed over time, whether in shape, fabric choice, trimming, or undergarments. Readers ... -
In an influential fashion : an encyclopedia of nineteenth- and twentieth-century fashion designers and retailers who transformed dress
(Greenwood Press, 2002)In an Influential Fashion profiles 164 fashion designers and retailers from many countries who have had the most impact on American dress and culture from the late 19th century to the year 2000. Each entry introduces a ... -
Marketing fashion : strategy, branding and promotion
(Laurence King Publishing, 2015)This book is a practical guide to the fundamental principles of marketing and branding, from developing brand identity to creating a customer profile. The book explains key theoretical concepts and illustrates how they are ... -
Patternmaking for fashion design
(Pearson, 2014)Renowned for its comprehensive coverage, exceptional illustrations, and clear instructions, this book offers detailed yet easy-to-understand explanations of the essence of patternmaking. Hinging on a recurring theme that ... -
Sewing for Fashion Designers
(Laurence King Publishing, 2015)This comprehensive guide explores all the fundamental sewing methods and introduces professional garment construction. Chapter One introduces sewing tools and machinery (including industrial machines). It discusses how ... -
Storytelling in luxury fashion : brands, visual cultures, and technologies
(Routledge, 2021)This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing. With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, ... -
Sustainability in Luxury Fashion Business
(Springer, 2018)This book explores new approaches and strategies that luxury fashion brands could adopt in their operations toward sustainability goals. It addresses the unique challenges faced by luxury fashion brands, given that concepts ... -
Textiles and Fashion: Materials, Design and Technology (Woodhead Publishing Series in Textiles) (1st Edition)
(Woodhead Publishing, 2014)This major textbook is designed for students studying textiles and fashion at higher and undergraduate level, as well as those needing a comprehensive and authoritative overview of textile materials and processes. The first ... -
The art of digital marketing for fashion and luxury brands : marketspaces and marketplaces
(Palgrave Macmillan, 2021)This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in determining a consumer’s purchase and post-purchase trajectories. The fashion ... -
The Fashion Designer Survival Guide: Start and Run Your Own Fashion Business (Third Edition)
(Barrons Educational Services, 2021)“Mary Gehlhar’s third edition of her seminal Fashion Designer Survival Guide is the definitive how-to for navigating the fashion industry, post-pandemic. Mary’s trailblazing book illuminates and inspires. She is a fashion ... -
The fashion designer's textile directory : a guide to fabrics' properties, characteristics, and garment-design potential
(Barron's, 2011)This is the fabric and textile directory that dressmakers and fashion designers have been waiting for. It's like having your own personal textiles expert on hand to recommend fabrics that match the effects you want to ... -
Understanding luxury fashion : from emotions to brand building
(Palgrave Macmillan, 2020)Offering an original contribution to the field of luxury and fashion studies, this edited collection takes a philosophical perspective, addressing the idea that humans need luxury. From this framework it delves deep into ...
