Duyệt theo Chủ đề "Electronic commerce"
Đang hiển thị mục 21-40 trong tổng 43
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E-commerce 2019 : business, technology, society
(Pearson, 2020)This book provides readers with a deep dive into the field of e-commerce. Authors Laudon and Traver focus on the most important concepts, terms, and empirical data to help give a comprehensive introduction to this constantly ... -
E-commerce 2020-2021 : business, technology, society
(Pearson, 2021)This book is an in-depth, thought-provoking introduction to e- commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook (R), Google (R), Twitter ... -
E-commerce 2021-2022: business, technology, society
(Pearson, 2022)This book is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook, Google, Twitter, Amazon, ... -
E-commerce and convergence : a guide to the law of digital media
(Bloomsbury Professional, 2021) -
E-commerce and e-business
(e-ASEAN Task Force, 2003) -
E-retailing
(Routledge, 2004)This much-needed book provides readers with a guide to the implementation and operation of a successful e-retailing business, and has been written for students, entrepreneurs and researchers at all levels. By identifying ... -
e-Services : toward a new model of (Inter)active community
(Springer, 2019)This book explores various e-Services related to health, learning, culture, media and the news, and the influences the Web and related technologies have had and continue to have in each of these areas, both on service ... -
Electronic commerce
(Cengage Learning, 2015)This book delivers comprehensive coverage of emerging online business strategies and technologies in the electronic commerce marketplace. By detailing how the landscape of online commerce is evolving, this market-leading ... -
Electronic commerce
(Cengage Learning, 2017)With comprehensive coverage of emerging strategies and today's most important technologies, this popular book equips you with a solid understanding of the dynamics of this fast-paced industry. The new edition offers thorough ... -
Electronic commerce 2018 : a managerial and social networks perspective
(Springer, 2018)Much attention is lately being given to smart commerce and the use of AI-based analytics and big data to enhance the field. Finally, some emerging EC business models are changing industries (e.g., the shared economy models ... -
Electronic commerce : a managerial and social networks
(Springer, 2015)Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the ... -
Electronic commerce and international private law : a study of electronic consumer contracts
(Ashgate Publishing Company, 2008)This book examines the maximization of consumer protection via the consumer's jurisdiction and law. It discusses the proposition that a new connecting factor be used to improve the efficiency of juridical protection for ... -
eSports is business : management in the world of competitive gaming
(Palgrave Macmillan, 2019)The global phenomenon of eSports has experienced exponential growth in recent years, gaining interest from the media, sports and technology industries. Being born digital, global and agile, competitive gaming appeals to a ... -
Managing and using information systems : a strategic approach
(John Wiley & Sons, Inc., 2013)From the cover. Information systems are at the heart of virtually every business process, and decision. Like previous editions, this fifth edition of Managing and Using Information Systems by Pearlson and Saunders gives ... -
Managing and using information systems: a strategic approach
(John Wiley & Sons, Inc., 2016)This book conveys the insights and knowledge MBA students need to become knowledgeable and active participants in information systems decisions. This text is written to help managers begin to form a point of view of how ... -
Omnichannel retail : how to build winning stores in a digital world
(Kogan Page, 2019)Omnichannel Retail celebrates all the advantages of the physical shopping experience, from its sensory selection through to try-before-you buy, and its potential for providing an instant and profitable retail solution, ... -
Social commerce : consumer behaviour in online environments
(Palgrave Macmillan, 2019)This timely edited collection offers a multidisciplinary perspective on social commerce, a phenomenon that has gained increasing interest over the last 8 years. Investigating how social media can be used to generate value ... -
Socio-economic perspectives on consumer engagement and buying behavior
(IGI Global, 2017)"This book provides some insights on new dimensions and emerging contexts on the socioeconomic perspectives on the consumer engagement and behavior and marketing 4.0, consumer information system, surveillance in service ... -
Strategies and tools for managing connected consumers
(IGI Global, 2020)Through the growing penetration of new technologies, online consumers can now share and collaborate amongst themselves while shopping online. As they receive information about products from media exposure and their ... -
The digital marketing handbook : deliver powerful digital campaigns
(Kogan Page, 2022)"Build, implement and optimize your digital marketing campaigns, with this indispensable guide which covers everything from SEO, social media, paid search and display advertising. The Digital Marketing Handbook takes the ...
