Hiển thị biểu ghi dạng vắn tắt

dc.contributor.authorHill, Charles W. L.
dc.contributor.authorSchilling, Melissa A.
dc.contributor.authorJones, Gareth R.
dc.date.issued2015
dc.identifier.isbn978-1-285-18449-4
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/9377
dc.descriptionxvii, 467 p. : ill.
dc.description.abstractThis leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Charles Hill, Gareth Jones, and Melissa Schilling integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, technology, and business ethics through both theory and case studies. Based on real-world practices and current thinking in the field, the eleventh edition of STRATEGIC MANAGEMENT features an increased emphasis on the changing global economy and its role in strategic management. The high-quality case study program contains 31 cases covering small, medium, and large companies of varying backgrounds.
dc.language.isoen
dc.publisherCengage Learning
dc.subjectStrategic management
dc.subject.otherStrategic planning
dc.subject.otherBusiness planning
dc.subject.otherUnited States
dc.titleStrategic management : theory
dc.typeBook
dc.description.version11th edition


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Hiển thị biểu ghi dạng vắn tắt