Browsing Bộ môn Lữ hành & dịch vụ du lịch by Title
Now showing items 54-73 of 101
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Resort destinations : evolution, management and development
(Elsevier, 2009)Using original case studies based on the author's own research, this book uses examples from Australia's Gold Coast, Britain's Brighton, USA's Las Vegas, as well as Hong Kong, New Zealand and the Caribbean. * Discusses the ... -
Service quality in leisure and tourism
(CABI Publishing, 2003)The service sector is considered to lag behind manufacturing in introducing quality management cultures. The leisure and tourism industry has tended to be even more dilatory, and so quality management was not given a high ... -
Slide:ology : the art and science of creating great presentations
(O’Reilly Media, Inc., 2008)Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development ... -
Special event production : the resources
(Elsevier, 2008)This must-have guide to special event production resources looks deep behind-the-scenes of an event and dissects what it is that creates success. It analyses the resources and is an extensive reference guide to the technical ... -
Sport facility and event management
(Jones & Bartlett Learning, 2019)This book provides readers with a working knowledge of how to manage sport facilities and how to plan, manage, implement, and evaluate sport events. The text integrates timely theoretical insights with real-world practicality ... -
Successful event management : a practical handbook
(Cengage Learning, 2010)This third edition combines a practical and theoretical overview and includes enhanced sections on Catering, Ticketing, Logistics and Operations. Featured are numerous case studies which provide real-world insights into ... -
Successful event management : a practical handbook
(Cengage Learning, 2019)This book covers every aspect of events management, from the planning and set up process through to delivery, close-down and evaluation. The wealth of case studies includes both successful and failed events, allowing you ... -
Sustainable tourism : a marketing perspective
(Butterworth-Heinemann, 1998)This book is focused on the pro-active role the private sector industry can play in partnership with the public sector to achieve solutions through its day-to-day operations and marketing, expecially in product enhancement ... -
Sustainable tourism and the millennium development goals : effecting positive change
(Jones & Bardett Learning, 2013)This book discusses how ecotourism and sustainable tourism can assist in supporting and meeting this potential by drawing on case studies and examples. It takes a historical perspective looking at the development of ... -
Sustainable tourism management
(CABI Publishing, 1999)This book provides an up-to-date, comprehensive coverage of the practice and management of the subject. It offers a range of definitions of sustainable tourism from different sectors of tourism and different parts of the ... -
Technology and events : how to create engaging events
(Goodfellow Publishers Ltd, 2016)As the modern attendee has more access to knowledge and is infinitely more connected, technology has become crucial to enhancing the event experience. Successful use of technology can make an event more incredible, personal, ... -
The art and science of leadership
(Pearson, 2015)This book is intended for use in undergraduate and graduate courses in leadership. It is also suitable for any leader, or potential leader, who wants better decision making capability, more satisfied employees, better ... -
The business of travel agency and tour operations management
(Sterling Publishers Pvt. Limited, 2012)This book explains the various concepts of travel agency operations in a systematic manner and makes it easier for not only students of tourism management but also working professionals to comprehend the subject. Since ... -
The cultural dimension of intenational business
(Pearson/Prentice Hall, 2006)This book provides an essential foundation for understanding the impact of culture on global business and global business on culture. The highly experienced authors demonstrate how the theory and insights of cultural ... -
The economics of casino gambling
(Springer, 2007)Casino gambling has spread throughout the world, and continues to spread. As governments try to cope with fiscal pressures, legalized casinos offer a possible source of additional tax revenue. But casino gambling is often ... -
The economics of recreation, leisure and tourism
(Butterworth-Heinemann, 2011)This textbook describes the relevance of economics to the tourism and leisure industries, helping you to pass an economics module as Part of a tourism, recreation or sport management degree. It applies economic theory to ... -
The economics of recreation, leisure and tourism
(Routledge, 2020)It is written in a clear and engaging style that assumes no prior knowledge of economics. It applies economic theory to a range of tourism industry issues at the consumer, business, national and international level by using ... -
The geography of tourism and recreation: environment, place, and space
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The global theme park industry
(CABI, 2007)"This book provides an understanding of the nature and function of theme parks as spaces of entertainment, with comprehensive analyses of their operation, strategies, finance and marketing. Illustrated throughout by worldwide ... -
The human impact on the natural environment : past, present and future
(Wiley-Blackwell, 2013)The seventh edition of this classic student text explores the multitude of impacts that humans have had over time upon vegetation, animals, soils, water, landforms and the atmosphere. It also looks into the future and ...
