The fast growth of the tourism industry over the past decades is one of the most remarkable economic phenomena of our time. This handbook discusses several topics on the development of tourism and management. Some of the ...

It covers the field of human resource management linking theory, research and application to mega events such as the Olympic Games and to smaller events where similar principles apply on a smaller scale.

This is a series of innovative courses from leading business English authors. Titles cover core business skills such as Presentations, Negotiations and Meetings as well as newer areas that focus on current trends in business ...

Tourism marketing has typically been seen as exploitative and fuelling hedonistic consumerism. Sustainability marketing can, however, use marketing skills and techniques to good purpose, by understanding market needs, ...

Managing World Heritage Sites covers the management issues encountered at cultural and natural UNESCO World Heritage Sites). WHS sites are high profile and as their designation states they are unique. They are often ...

Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling ...

A comprehensive overview of all aspects of the MEEC industry, the Fourth Edition is the ideal text with which to introduce newcomers to this broad field. The text features case studies and examples that help readers relate ...

Tourism 2 teaches pre-work students to communicate accurately in English, within the context of a career in tourism.

This paper describes the growth rate of tourism industry in Thailand, one of the countries in the Asia-Pacific region that successfully became the top foreign currency earner compared to other industrial sectors in 2002. ...