Browsing Bộ môn Lữ hành & dịch vụ du lịch by Title
Now showing items 28-47 of 101
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Giáo trình kinh tế du lịch
(Lao động - Xã hội, 2006)Giới thiệu những kiến thức nền tảng về du lịch và các chuyên ngành du lịch như: quản trị kinh doanh lữ hành, quản trị kinh doanh khách sạn, nhà hàng, hướng dẫn du lịch... -
Giáo trình tư tưởng Hồ Chí Minh : dùng trong các trường đại học, cao đẳng
(Chính trị Quốc gia, 2006)Phân tích và làm rõ nguồn gốc, quá trình hình thành, phát triển tư tưởng Hồ Chí Minh; tư tưởng Hồ Chí Minh về các vấn đề dân tộc, cách mạng giải phóng dân tộc, chủ nghĩa xã hội, con đường đi lên chủ nghĩa xã hội ở Việt ... -
Giáo trình địa lý kinh tế - xã hội. Phần một: Phần đại cương
(Giáo dục, 2005)Trình bày về môi trường, tài nguyên nhiên nhiên, địa lý dân cư, địa lý công nghiệp, địa lý giao thông vận tải và địa lý dịch vụ -
Guest service in the hospitality industry
(Wiley, 2013)"This book adopts a general approach that incorporates various thoughts from different parts of the industry, differing from property to property. It discusses issues and debunks myths about customer service with concepts ... -
Handbook on tourism development and management
(Nova Science Publishers, Inc., 2015)The fast growth of the tourism industry over the past decades is one of the most remarkable economic phenomena of our time. This handbook discusses several topics on the development of tourism and management. Some of the ... -
How the body shapes the mind
(Clarendon Press, 2005)How the Body Shapes the Mind is an interdisciplinary work that addresses philosophical questions by appealing to evidence found in experimental psychology, neuroscience, studies of pathologies, and developmental psychology. ... -
Human resource management for events : managing the event workforce
(Butterworth-Heinemann, 2007)It covers the field of human resource management linking theory, research and application to mega events such as the Olympic Games and to smaller events where similar principles apply on a smaller scale. -
Innovative marketing communications : strategies for the events industry
(Elsevier, 2005)This book provides students and event managers with a complete insight into the strategic and innovative marketing of events of all scales and nature. The book builds a conceptual framework for the development, planning, ... -
International negotiations
(Cambridge University Press, 2012)This is a series of innovative courses from leading business English authors. Titles cover core business skills such as Presentations, Negotiations and Meetings as well as newer areas that focus on current trends in business ... -
Introduction to hospitality management
(Pearson, 2014) -
Lịch sử văn minh thế giới
(Giáo dục Việt Nam, 2011) -
Macau and the casino complex
(University of Nevada Press, 2018)Essays by a number of experts give a deeper insight on topics ranging from the myth of the Chinese gambler, the role of feng shui in casino design, the city's struggle with heritage conservation, the politics of land ... -
Maketing for sustainable tourism
(Routledge, 2018)Tourism marketing has typically been seen as exploitative and fuelling hedonistic consumerism. Sustainability marketing can, however, use marketing skills and techniques to good purpose, by understanding market needs, ... -
Managing sport events
(Human Kinetics, Inc., 2014) -
Managing world heritage sites
(Elsevier, 2006)Managing World Heritage Sites covers the management issues encountered at cultural and natural UNESCO World Heritage Sites). WHS sites are high profile and as their designation states they are unique. They are often ... -
Marketing for hospitality and tourism
(Pearson, 2017)Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling ... -
Marketing for hospitality and tourism
(Pearson, 2014)Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling ... -
Measure what matters : OKRs, the simple idea that drives 10x growth
(Portfolio/Penguin, 2018)Standing for Objectives and Key Results, OKRs offer a revolutionary approach to goal-setting that helps companies focus on their most important initiatives, streamline to the most essential and scale those goals across the ... -
Meetings, expositions, events, and conventions : an introduction to the industry
(Pearson, 2016)A comprehensive overview of all aspects of the MEEC industry, the Fourth Edition is the ideal text with which to introduce newcomers to this broad field. The text features case studies and examples that help readers relate ... -
Oxford English for careers - Tourism 1 (student’s book)
(Oxford University Press, 2006)Focuses on the functional language needed to succeed in the job. This book presents grammar, vocabulary, and skills, contextualized in real work situations. It includes job profiles of real professionals, specialist facts ...