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    • The polarity effect of evaluative language 

      Baumgartner, Lucien; Willemsen, Pascale; Reuter, Kevin (Taylor & Francis, 2022)
      Recent research on thick terms like “rude” and “friendly” has revealed a polarity effect, according to which the evaluative content of positive thick terms like “friendly” and “coura geous” can be more easily canceled ...