Global business today

dc.contributor.author	Hill, Charles W. L.
dc.date.issued	2022
dc.identifier.isbn	978-1-266-10314-8
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/12940
dc.description.abstract	It offers a complete solution that is relevant (timely, comprehensive), practical (focused on applications of concepts), and integrated (logical flow of topics from chapter to chapter). The success of the first eleven editions (and its longer, more in-depth textbook option, International Business, now in the 13th edition) was based on the incorporation of leading-edge research, the use of the up-to-date examples and statistics to illustrate global trends and enterprise strategy, and the discussion of current events within the context of the appropriate theory. Building on these strengths, the goals for the 12th edition have focused on the following: 1. Incorporate new insights from scholarly research; 2. Make sure the content covers all appropriate issues; 3. Make sure the text is up-to-date with current events, statistics, and examples; 4. Add new and insightful opening and closing cases in most chapters; 5. Incorporate value-added global EDGE™ features in every chapter; 6. Connect every chapter to a focus on managerial implications.
dc.format	xxv, 615 p. : ill.
dc.language.iso	en
dc.publisher	McGraw-Hill
dc.subject	International business enterprises
dc.subject	International trade
dc.subject	Investments
dc.subject	Capital market
dc.title	Global business today
dc.type	Book
dc.description.version	12th edition