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Understanding sports coaching : the social, cultural and pedagogical foundations of coaching practice
(Routledge, 2009)
This book offers an innovative introduction to the theory and practice of sports coaching, highlighting the social, cultural and pedagogical concepts underpinning good coaching practice. Now in a fully revised and updated ...
Sports marketing and the psychology of marketing communication
(Lawrence Erlbaum Associates, Inc., 2004)
This book advances understanding in this emerging area.It presents sports marketing in a scholarly and comprehensive way, covering major topics of discussion in sports marketing and the psychology of communication. Several ...
Sport and exercise psychology : topics in applied psychology
(Hodder Education, 2008)
The book introduces the undergraduate psychology student to both academic and professional aspects of Sport and Exercise Psychology. It uses up to date research evidence, established theory and a variety of activities that ...