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Global business value innovations : building innovation capabilities for business strategies

Arora, Anshu Saxena (editor); Bacouel-Jentjens, Sabine (editor); Edmonds, Jennifer J. (editor) (Palgrave Macmillan, 2018)

This edited collection is a uniquely positioned contribution of interrelated research papers about global business value transformations in both offline and online (digital) worlds. With chapters spanning multiple business ...