Search
Now showing items 1-5 of 5
The economics of recreation, leisure and tourism
(Routledge, 2020)
It is written in a clear and engaging style that assumes no prior knowledge of economics. It applies economic theory to a range of tourism industry issues at the consumer, business, national and international level by using ...
Sustainable destination branding and marketing : strategies for tourism development
(CABI, 2020)
"Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book provides a comprehensive ...
Handbook of research on resident and tourist perspectives on travel destinations
(IGI Global, 2020)
This book is a collection of innovative research that examines travel destinations from the resident and tourist perspectives in order to better support and inform the tourism development process and to make the destinations ...
Tourism, hospitality and digital transformation : strategic management aspects
(Routledge, 2020)
This book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively. It examines a wide scope of topics, from environmental scanning, formulation, ...
Children in hospitality and tourism : marketing and managing experiences
(DE GRUYTER, 2020)
This book works to fill a serious gap in tourism and hospitality research – children as future consumers. For decades, researchers and industry practitioners alike have overlooked and undervalued the significance of ...