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Information and communication technologies in tourism 2016 : proceedings of the international conference in Bilbao, Spain, February 2-5, 2016
(Springer, 2016)
The papers presented in this volume advance the state-of-the-art research on digital marketing and social media, mobile computing and responsive web design, semantic technologies and recommender systems, augmented and ...
Social commerce : marketing, technology and management
(Springer, 2016)
This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts. It is effectively the first true textbook on this topic ...