Duyệt theo Chủ đề "Professions"
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Services marketing : people, technology, strategy
(World Scientific Publishing Co. Inc., 2016)Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic ... -
Services marketing : people, technology, strategy
(World Scientific, 2022)"Services Marketing: People, Technology, Strategy is the ninth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic ...