Cross-cultural pragmatics : the semantics of human interaction

Abstract

The book discusses data from a wide range of languages, including English, Italian, Russian, Polish, Yiddish, Hebrew, Japanese, Korean, and Walmatjari (an Australian Aboriginal language), and it shows that the meanings expressed in human interaction and the different "cultural scripts" prevailing in different speech communities can be described and compared in a way that is clear, simple, rigorous, and free of ethnocentric bias by using a "natural semantic metalanguage", based on empirically established universal human concepts. As the book shows, this metalanguage can be used as a basis for teaching successful cross-cultural communication and education, including the teaching of languages in a cultural context.